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Copilot AI Search × Scrapeless: The Hidden Growth Entry Point for GEO-Era Enterprise Teams

Sophia Martinez
Sophia Martinez

Specialist in Anti-Bot Strategies

10-Dec-2025

While ChatGPT, Grok, and other large language models fight for attention on the public internet, one AI search platform that deeply influences B2B purchasing decisions is rising fast — Microsoft Copilot AI Search.

Microsoft Copilot AI Search

Copilot can connect to platforms such as Workday, ServiceNow, SAP, and Atlassian to support enterprise workflows, decision-making, and recommendations.

In recent months, Microsoft has continuously strengthened Copilot’s search capabilities, transforming it from an auxiliary AI tool into an intelligent search hub that spans applications, enterprise systems, and file types. It can simultaneously retrieve information across enterprise storage, collaboration platforms, email systems, productivity tools, and authorized third-party systems.

In other words:

It is closer than any public search engine to “what enterprises truly care about.”

From Microsoft: Copilot assists with professional tasks, research, analysis, vendor comparison, and decision-making.

This is why Copilot is becoming one of the most hidden yet most critical traffic entry points for GEO (Generative Engine Optimization) in 2025.


As the AI ecosystem evolves, the user information world is now split into three separate data streams.

Each AI search engine is looking at a completely different “internet”:

1. Grok — Social Media First

  • Strong at analyzing social media trends
  • Focuses on public conversations, opinions, and real-time sentiment
  • Excellent for B2C trend prediction
  • User base skews toward general consumers

Use cases: social listening, trend analysis, social media marketing insights.

2. ChatGPT / Public LLMs — Open Web First

  • Focuses on public webpages, long-form content, tutorials, Q&A sites
  • Widest content coverage
  • Highly sensitive to SEO content
  • Best for content production, broad reach, open-domain search

Use cases: content generation, keyword coverage, public SEO.

3. Copilot / Microsoft 365 Copilot — Enterprise Content First

  • Searches OneDrive, SharePoint, Outlook
  • Cross-file, cross-app, cross-system semantic search
  • Integrates with ServiceNow, Workday, and other enterprise systems
  • Provides work-context-level precise answers
  • Clear, verifiable citations

Use cases: B2B research, enterprise procurement journeys, internal knowledge management, enterprise GEO.


Part 2: Understanding Copilot

Copilot is Microsoft’s AI-powered virtual assistant. It uses LLMs to answer questions through prompt-and-response interactions.

It simultaneously provides:

  • Search engine capabilities
  • Generative Q&A (AI Answer)
  • Citation system
  • Fusion answers (multi-source answer synthesis)
  • Multimodal reasoning (text + web + documents)

All in one place with verifiable, structured, source-based answers.

Copilot

Part 3: Why Copilot Is Becoming the Most Critical GEO Search Entry Point

SEO focuses on Google rankings.
GEO focuses on: Can your content become the AI’s answer?

In B2B purchasing, the real path is:

Employee asks → Copilot returns analysis + citations → Manager decides → Purchase
(Google is not involved at all.)

Whether your product, documentation, and solutions can:
✔ Appear in Copilot’s response
✔ Be cited by the AI
✔ Be compared and recommended

…has already become a key factor influencing B2B decisions.


Copilot is a closed ecosystem. You normally cannot scrape it:

  • ❌ No access to internal APIs
  • ❌ Turnstile protection
  • ❌ Complex dynamic rendering
  • ❌ Different enterprise accounts produce different results

Scrapeless provides:

  • ✔ Cloud browser clusters (Puppeteer / Playwright compatible)
  • ✔ Automatic Turnstile solving
  • ✔ High-concurrency WebSocket execution
  • ✔ Full real-user behavior simulation

This means you can behave like a real employee using Copilot, and automatically extract its answers, citations, and source URLs — essentially Copilot SERP Tracking.


Step 1: Connect to Scrapeless Cloud Browser

js Copy
const query = new URLSearchParams({
    token: "APIKey",
    sessionName: "CopilotAISearch",
    sessionTTL: 900,
    proxyCountry: 'US',
});

const browserWSEndpoint = `wss://browser.scrapeless.com/api/v2/browser?${query.toString()}`;

const browser = await puppeteer.connect({
    browserWSEndpoint,
    defaultViewport: null
});

Meaning:

  • Control a remote cloud headless browser
  • Auto US proxy
  • Auto Turnstile solving
  • Get a session that behaves like a real user

Step 2: Open Copilot and Enter a Query

js Copy
await page.goto('https://copilot.microsoft.com/');
await page.waitForSelector("#userInput");

const client = await page.createCDPSession();
await client.send('Agent.type', {
    selector: '#userInput',
    content: 'Can you recommend a Shopee data scraping tool with source link?',
});

Meaning:
Fully simulates an employee querying Copilot.


Step 3: Wait for Turnstile Auto-Solve & Submit

js Copy
await new Promise(res => setTimeout(res, 10000));
await page.click('[data-testid="submit-button"]');

Step 4: Expand the Full Citation List

js Copy
await new Promise(res => setTimeout(res, 10000));
await page.evaluate(() => window.scrollBy(0, window.innerHeight));
await page.waitForSelector('[data-testid="citation-overflow-button"]');
await page.click('[data-testid="citation-overflow-button"]');

Meaning:
Citations are the core of GEO.
Who Copilot cites = who Copilot trusts.


Step 5: Extract Citation Data (URL, Title, Summary)

js Copy
const referenceLinks = await page.evaluate(() => {
    const lists = document.querySelectorAll('ul[role="list"]');
    const extractedData = [];
    lists.forEach((list) => {
        const items = list.querySelectorAll('li');
        items.forEach((item) => {
            const linkElement = item.querySelector('a');
            if (linkElement) {
                const url = linkElement.href;
                const allP = Array.from(item.querySelectorAll('p'));
                extractedData.push({
                    url,
                    title: allP[0]?.textContent.trim() || '',
                    description: allP[1]?.textContent.trim() || '',
                });
            }
        });
    });
    return extractedData;
});
await fs.writeFile('references.json', JSON.stringify(referenceLinks, null, 2));

Here is a clean, fluent, professional English translation of your full content:


Step 6: Extract AI Response Content and Convert to Markdown

js Copy
const aiMessageContent = await page.evaluate(() => {
    const element = document.querySelector('[data-content="ai-message"]');
    return element ? element.innerHTML : '';
});

const turndownService = new TurndownService();
const markdownContent = turndownService.turndown(aiMessageContent);

await fs.writeFile('response.md', markdownContent);

Part 5: What Can Enterprises Actually Do With Copilot Data?

The question enterprises care about most is:

“After capturing Copilot responses and citations, what can I actually do with them?”

Here are the most valuable business applications:


① Reverse-engineer Copilot’s ‘Content Preference Model’

You can uncover:

  • Which websites Copilot cites most often
  • What formats it prefers
  • What tone or writing style performs best
  • Which types of pages are more likely to become answers

→ This becomes the real strategic foundation of GEO (Generative Engine Optimization).


② Optimize Your Webpage Structure to Increase Copilot Citations

With the citation JSON, you can analyze:

  • Which H1/H2 structures get cited
  • Which fact-style content is extracted most often
  • Which content formats (tables? steps? FAQs?) become answers most easily

Companies can then produce:

  • Copilot-Optimized GEO Landing Pages
  • AI-friendly content components
    (short sentences + data + tables)

③ Monitor How Often Competitors Appear in Copilot

You can automatically:

  • Track whether competitors are being recommended by Copilot
  • Track whether your product appears or disappears from answers
  • Detect misinformation or incorrect citations

This essentially becomes a Copilot SERP Monitoring System.


By automatically running thousands of enterprise-focused queries
(e.g., SaaS selection, AI use cases),
you can observe Copilot’s B2B answer patterns and extract trend signals:

  • Which categories the AI consistently treats as high-demand
  • Which products or SaaS tools repeatedly appear in recommendations

This is closer to real B2B intent data than Google Trends.


⑤ Use Copilot’s Answer Structure to Rewrite Your Product Documentation

You’ll discover Copilot prefers:

  • Step-based instructions
  • Table-based summaries
  • Fact-based explanations
  • Bullet-style content

This directly informs how you should rewrite your:

  • Documentation center
  • Knowledge base
  • Guides
  • Tutorials
  • Product pages

Part 6: Conclusion — The Future of GEO Is Inside Enterprises, and Copilot Is the Entry Point

The generative search era is not an upgraded version of web SEO.

It is a new growth channel happening inside:

  • Enterprise systems
  • Documentation repositories
  • Procurement workflows
  • Internal knowledge bases

And Copilot is the only AI search engine with a complete Enterprise Knowledge Graph.

The combination of Scrapeless + Copilot is more than just a tool —
it is a scalable GEO Data Infrastructure, built to support full-stack Generative Engine Optimization.

We deliver high-value, structured GEO datasets across multiple generative search platforms, including Grok, ChatGPT, Google AI Overviews, Gemini, Perplexity, and more.

Best suited for:

  • GEO marketing agencies
  • SEO / content marketing teams
  • SaaS product operations
  • Social media growth teams & KOL operations

Scrapeless Browser + Copilot builds a professional-grade GEO data foundation, giving teams real-time, reusable data for analysis, decision-making, and content strategy planning.

Contact us to unlock the complete GEO data solution —
so every piece of content is backed by evidence, aligned with AI search engines, and capable of driving measurable growth.

At Scrapeless, we only access publicly available data while strictly complying with applicable laws, regulations, and website privacy policies. The content in this blog is for demonstration purposes only and does not involve any illegal or infringing activities. We make no guarantees and disclaim all liability for the use of information from this blog or third-party links. Before engaging in any scraping activities, consult your legal advisor and review the target website's terms of service or obtain the necessary permissions.

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